Elevating touch-point for innovative blockchain startup to kickstart waitlist campaign
We helped PQAbelian launch QDay with future-proof positioning and credibility. Through a strategic page structure, new logo identity, and website, we delivered an innovative design that drives waitlist signups.
Even though this is a product site, we aren’t referencing the company brand since it’s set for a future revamp. Instead, we’re focusing on what visually appeals to waitlist users while maximizing conversion.
Leveraging visual metaphors
While many blockchain brands use generic visuals, we focus on telling our product story. By using transparent objects as visual metaphors, carefully chosen to represent product features, we show how QDay is both secure and accessible.
Elevated and premium waitlist
The resulting QDay website showcases the product’s innovative value. The design enhances brand’s authority and positions it as relevant in helping clients future-proof in the evolving blockchain market.
Design with a strategy
Strategy-driven design rooted in brand positioning, aligning visual identity with product value.