Getting the alpha product ready for public beta in the Memecoin crypto community
We helped Cipher Trading move beyond alpha, preparing for beta as they secured funding and investors. We worked alongside their co-founders and CTO to create a signature colorway and a design loved by alpha testers, all while staying agile with Shadcn.
Cipher Trading had a working alpha, but to secure investor funding and prepare for consumer-facing beta testing, they needed a branded product. The challenge now is to create a distinct look and feel while improving UX based on early user feedback.
Balancing trade precision with branded visuals
A trading suite comes with many constraints: It needs a dark theme to reduce eye strain while maintaining strong structure and visual hierarchy for trade execution and analysis. We worked within the requirements, finding strategic spots to introduce branded visuals and elevate the product’s look and feel.
Creating the secret society
We're excited to see Cipher's exclusive alpha preview in action, with users showing strong brand affinity.
You are our dream client
Strategy-driven design rooted in brand positioning, aligning visual identity with product value.