The thinking
Companies don't buy "agentic legal defence". They buy a claims inbox where every claim is checked, sized and its reply already drafted.
Original. Lexpar's live chapter "Lexpar, the second phase": a large outlined 02, two text-only cards for claim defence and prevention, three argument rows and the rain-in-arches chart with ≈20× on navy.
Reimagined. Our redesign: a bento on Lexpar's navy with a claims inbox for Lexpar Defend, the rain-in-arches chart with ≈20×, the line "Claims cost little to file, but a lot to answer" with the orange button, and Lexpar Prevent closing a cause.
The business
Sells
Lexpar Defend, which checks and sizes every claim and drafts the reply, and Lexpar Prevent, which finds the causes of claims and closes them.
Who signs
Legal and compliance teams at companies facing more claims than they can answer, now that AI writes complaints for anyone.
What's at stake
Phase 2 is where Lexpar asks companies to start a conversation, and right now it only tells them what the product does.
What the page does now
The chapter opens with a large 02, two text-only cards for defence and prevention, then the argument in three rows beside their rain-in-arches chart and its ≈20×. Phase 1 gets a chat and a lawyer scene; Phase 2 never shows the product.
What we kept
Their navy, the outlined 02, the serif headings, the rain in arches and its ≈20× with their own note, the orange Start a conversation button, and their lines word for word.
What we changed
Lexpar Defend, as a claims inbox.
The lead tile is the product: a week of claims, each one checked against the payslips, sized in exposure and given a drafted reply to review and send.
Our redesign: a bento on Lexpar's navy with a claims inbox for Lexpar Defend, the rain-in-arches chart with ≈20×, the line "Claims cost little to file, but a lot to answer" with the orange button, and Lexpar Prevent closing a cause. Prevention, with a before and after.
Lexpar Prevent finds one cause, overtime not recorded after 22:00, and the monthly claims drop to zero once the fix is live.
Checked, sized, drafted.
One claim, filed Friday at 23:14 in a nod to their own story, shows the three steps, and a person still reviews and sends the reply.
Breakdown of one claim card with three callouts: checked against the payslips, the exposure sized before anyone replies, and a drafted reply a person reviews and sends.
Our hypothesis
More companies starting a conversation, because they see their own claims handled before anyone scrolls.
Invented for the concept
Padaria Aurora, the claimants, stores, amounts, dates and counts are made up for the concept. The ≈20× is Lexpar's own US statistic, kept with their note.